> For the complete documentation index, see [llms.txt](https://blog.maya.shopping/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://blog.maya.shopping/augmented-reality-ar-and-retail/augmented-reality-on-the-horizon-of-large-retailers.md).

# Augmented reality on the horizon of large retailers

Talks about AR, MAYA and retail

As the larger retailers such as Amazon and Walmart launch their proprietary AR (Augmented Reality) and try-on solutions, other retailers would rush to either develop or acquire AR technology. 

This places niche AR providers such as [MAYA](https://maya.shopping) in a sweet spot.  The market expands rapidly and we become the cynosure of the retail industry.

<figure><img src="https://3925120629-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FgUIrvqEAAbmTn3tBH9vq%2Fuploads%2FxHYD15Vy5bAWljw4JP8z%2FAR_ln_50.jpg?alt=media&amp;token=6b28f0df-144a-42c3-b218-2f137a5facc0" alt=""><figcaption></figcaption></figure>

{% embed url="<https://techcrunch.com/2022/06/09/amazon-gets-into-ar-shopping-with-launch-of-virtual-try-on-for-shoes/>" %}