Apple CEO Tim Cook is spot on about AR

AR MAYA

Recently Apple CEO spoke about his thoughts on the future of Augmented Reality and Virtual Reality. His observation was that Augmented Reality is going to be profound in the way it would affect everything. However, Virtual reality would have limited applications

At MAYA we have always felt that AR is a revolutionary technology which is why we have been doing some amazing but niche work for the furthering AR technology.

A couple of quotes by Tim Cook which were quite interesting.

"The more barriers you put on something, the less innovative it can be".

"I always think it's important that people understand what something is. And I'm really not sure the average person can tell you what the #metaverse is."

Tim Cook says AR & VR will be revolutionary, but the public will need education | AppleInsiderAppleInsider